Online presence
As a city, Austin has earned its title as the "Live Music Capital of the World." Thanks to multiple high-profile companies headquartered here, including Whole Foods and Dell Computer Corporation, Austin also has an impressive number of major corporations. As a result, small businesses in Austin have to work harder than ever to build and maintain their online presence.
Search Engine Optimization
Fortunately, advertising has evolved to make this easier for companies. One of the greatest tools available to businesses in any area, including Austin, is Search Engine Optimization (SEO). SEO allows companies to focus on creating high-quality content that can be discovered by potential customers when they are searching online. Although there are many SEO companies in Austin, working with the wrong one can be detrimental to your business. Here at Global Search Council, we've been helping businesses of all sizes improve their search engine presence for 8+ years.
Our SEO Process
In our experience, a new website should be thoroughly optimized and promoted within six months. At Global Search Council, we start with a detailed competitor analysis to identify the top-ranking pages for specific search terms and keywords. This gives us insight into how we can improve your page rankings by creating content that is more powerful than the competition.
It is also necessary to research the best keywords and phrases for your business. Our team of SEO experts use industry-leading software and tools to conduct extensive research into the most relevant terms and tailor our content creation efforts accordingly. This includes hyperlocal search, which can help small businesses that rely on foot traffic in their area.
If customers find a poorly designed landing page, the impact of our marketing efforts will be severely reduced. We are a leading SEO agency in Austin that takes the time to test and analyze pages to ensure our customers can engage with the businesses easily. We use the best practices when creating landing pages that are designed with the customer journey in mind.
Google My Business Optimization is a vital part of any modern SEO campaign. This service includes creating or editing your business listings to ensure customers can easily find you when searching online. To accomplish this, we optimize the title and other attributes for each page as well as provide direction on updating your location information across other services.
We deliver long-term success for our customers, so it is important to us that they don't lose ground when Google makes major changes to its search algorithm. If your website has been affected by a Google update and you've lost organic position or traffic, we can help recover what was lost quickly through targeted off-site optimization efforts.
Benefits of SEO for Business
Transparency
We have built our business on the belief that clients deserve more than just promises. We always offer detailed weekly or monthly reports which outline what we've done for your company, why it's working, and how you can incorporate it into your ongoing marketing plan. Our reports contain a website analytics report, a keyword ranking report, and a list of organic leads that we gathered for you.
Higher Return On Investment (ROI)
Unlike other forms of marketing, the return on investment from SEO is realized over time. Our agency specializes in helping businesses that may have been struggling to draw relevant traffic for months or even years. We will work with you to show how organic search can improve your site's performance and increase conversions at a fraction of what it costs if this was attempted through other methods.
Increased Organic Traffic
As your organic rankings improve, so will the number of visitors to your site. This is especially beneficial if you have a low conversion rate because more consumers are being exposed to your business which can increase awareness and prove profitable in the long run. Our team works diligently to target key terms related to your industry and make them relevant for search engines.
Competitive Pricing
Global Search Council has helped clients across a wide range of industries optimize their organic presence. From one-person indie shops to massive corporations, we have the skills and expertise necessary to give your company the visibility it deserves. Our SEO packages are designed to provide you with exactly what you need, whether that's a thorough analysis of your site or assistance creating an escape plan for outranking your competitors. We also provide customized strategies for businesses as we know that each business is unique.
Why Choose GSC for SEO?
Frequently Asked Questions
Our SEO services in Austin are unparalleled, and our team has years of experience in the industry. Some companies offer similar services but fail to provide actionable advice that is easy to understand or implement. At Global Search Council, we don't use gimmicks or tricks designed to get you excited about results that will never be seen. Our methods are ethical, sustainable, and transparent.